2D Ready

Pricing

Ten products free forever, your own domain included on Pro. Printed codes that never stop resolving, on any plan.

Free during beta. Everything below is live and free right now, no card required. Founding members get their first year of Pro at 50% (£50) when billing starts.

Free

£0 forever

  • 10 products (GTINs)
  • Unlimited scans & redirects
  • Print-ready SVG & PNG codes
  • Bulk CSV import & export
  • GDPR-clean analytics (90-day history)
  • Spec-correct GS1 Digital Link

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Enterprise

Custom annual contract

  • Everything in Pro
  • Unlimited products
  • Multiple domains included
  • SLA & onboarding
  • Invoicing

In-estate deployment available on request.

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Need more products?

Capacity packs stack on Pro: +100 products for £5/mo (£50/yr) and +1,000 products for £15/mo (£150/yr). The £10 buys the platform: your domain, full analytics, audit history and priority support. After that, growing your catalogue barely moves the price, so you can put a working code on every product you sell, not just the bestsellers.

ProductsMonthlyAnnualWhat it is
20£10/mo£100/yrPro
120£15/mo£150/yrPro + 100-product pack
1,020£25/mo£250/yrPro + 1,000-product pack

Your printed codes never stop resolving. Ever.

Packaging outlives subscriptions, so this is policy, not a perk: if you downgrade, lapse or go over a limit, every code you've printed keeps redirecting to its last destination, indefinitely, on every plan. Limits gate creating and editing codes, analytics depth and domain management. They never gate resolution.

That includes codes on your own domain: as long as your DNS points at us, they keep resolving even if your account lapses. And you're never locked in: you can download all of your resolver data (products, destinations, rules and scan analytics) whenever you like, to migrate to another solution or to build your own.

Compare plans

FreeProEnterprise
Price£0 forever£10/mo or £100/yrCustom, annual
Products (GTINs)1020 includedUnlimited
Capacity packs+100 £5/mo · +1,000 £15/mo
Use your own domain1 included · extras £2/moMultiple included
Scans & redirectsUnlimitedUnlimitedUnlimited
GDPR-compliant Analytics history90 daysFullFull
Change audit & restore
CSV import/export
Team✓ + SSO & roles (roadmap)
SupportCommunity & docsPriority emailSLA + onboarding

Common questions

What counts as a product?

One product = one GTIN. Lot and serial variants, batch rules and different link types on the same GTIN don't multiply the count.

Do you limit scans?

No. Scans and redirects are unlimited on every plan, including Free. We meter what you manage (products and domains), never how often your codes are scanned.

What happens if I downgrade or stop paying?

Your printed codes keep resolving to their last destination, indefinitely. That's a published policy, not a grace period. What pauses is creating new codes, editing beyond your plan's limits, analytics history and domain management.

What about codes on my own domain if my account lapses?

As long as your domain still points at us, those codes keep resolving too. The DNS stays yours; nothing on the shelf breaks.

When does billing start?

Not yet: everything is free during the beta, no card required. When billing launches, founding members get their first year of Pro at 50% (£50), and products created during beta stay fully editable even beyond the Free limit.

Is there an annual discount?

Yes. Pro is £100 a year, which is two months free against paying monthly. Capacity packs get the same deal (£50/yr and £150/yr).

Start free (beta) →